The Drifter Privacy Policy
- Drifter’s Commitment to Protecting Privacy:
This privacy policy (“Policy”) applies to Drifter, its subsidiaries, and all businesses within the Portfolio of Brands (collectively referred to as “Drifter,” “we,” “our,” or “us”). At Drifter, we are dedicated to providing exceptional products, services, and experiences while prioritizing customer privacy. This Policy outlines our practices regarding the collection and use of personal information obtained from or about you through various channels, including our websites, apps, communications, and property visits. While this Policy provides a general overview of our practices, please note that local laws may impose additional restrictions on our data processing activities. - Consent:
By accessing any services provided by Drifter, including websites and reservation systems, you agree to the terms and conditions outlined in this Privacy Policy. Your use of our services and provision of personal information constitute consent to the collection, use, and disclosure of your data as described herein. - Principles for Protecting Your Personal Data:
- Transparency: We will communicate all relevant information regarding the collection and processing of your personal data, including its purpose and intended recipients.
- Legitimacy: Personal data will only be collected and processed for specified purposes outlined in this Policy.
- Relevance and Accuracy: We will collect only necessary personal data and take measures to ensure its accuracy and currency.
- Storage: Personal data will be retained for the duration necessary to fulfill the purposes outlined in this Policy and in compliance with applicable laws.
- Access, Rectification, Opposition: You have the right to access, modify, correct, or delete your personal data in accordance with applicable laws.
- Confidentiality and Security: We implement reasonable technical and organizational measures to protect personal data against unauthorized access, alteration, loss, or disclosure.
- Sharing and International Transfer: Personal data may be shared within Drifter or with third parties for purposes outlined in this Policy, with appropriate security measures in place.
- What Our Privacy Policy Covers:
- This Policy applies to all data processing conducted within properties managed by Drifter and its subsidiaries.
- It encompasses all reservation websites and brand sites operated by Drifter.
- Drifter endeavours to ensure compliance with the seven principles outlined in this Policy across all brand operations.
- What Personal Data is Collected:
- Contact details (e.g., name, phone number, email)
- Personal information (e.g., date of birth, nationality)
- Information about family members (e.g., names, dates of birth)
- Credit card information
- Membership numbers for loyalty programs
- Booking/travel dates
- Preferences and interests
- Feedback and comments
- When is Your Personal Data Collected:
- During reservation and check-in processes
- Correspondence and communications
- Participation in marketing programs or events
- Online activities (e.g., website visits, form submissions)
- Interaction with third-party systems (e.g., reservation systems, travel agencies)
- For What Purposes is Your Personal Data Used:
- Fulfilling customer obligations
- Complying with legal requirements
- Managing customer stays and preferences
- Improving services and personalizing experiences
- Conducting marketing and promotional activities
- Handling inquiries, complaints, and claims
- Disclosure of Your Personal Data:
- Within Drifter for operational purposes
- With third-party service providers and partners
- To comply with legal obligations or inquiries from local authorities
- Protection of Your Personal Data:
- We employ technical and organizational measures to safeguard personal data against unauthorized access or disclosure.
- While we strive to maintain security, no system can guarantee 100% protection. Users are encouraged to maintain their own security measures.
- Data Security:
- Administrative, technical, and physical safeguards are in place to protect personal information.
- Third parties receiving personal data are contractually obligated to maintain confidentiality and comply with data protection laws.
- Cookies:
- Drifter utilizes cookies and other analytics tools to enhance user experience and gather website usage data.
- Users may adjust browser settings to manage cookie preferences.
- Storage of Data:
- Personal data is retained for the duration necessary to fulfil purposes outlined in this Policy and in compliance with legal requirements.
- Access and Modification:
- Users have the right to access and modify their personal data in accordance with applicable laws.
- Changes to This Privacy Policy:
- This Policy may be modified periodically. Users are encouraged to review it regularly.
- Questions and Contacts:
- For inquiries regarding personal data protection, users can contact Drifter’ Data Privacy department. Contact details are provided in the “Access and Modification” section of this Policy.